Back in February 2020, Netflix added a new feature to its platform that allows its users to to see the top 10 trending movies and TV shows in their specific country each day. The concept has been a wonderful way for me to discover new content to watch.
Being the SEO nerd that I am, Netflix’s “top 10 trends list” inspired me to take a look at what their most popular movies and TV shows are internationally — based on SEO data pulled from their website.
While most of their SEO visibility cones from the US (based on AHREFS keyword data) we can also see that the site gets a lot of visibility from India, the UK, Canada, Australia, France, and more:
So without further ado, the following is a list of the top 40 movies and TV shows on Netflix, globally. Check out each movie/show’s SEO stats, below!*
1) Money Heist
Stats:
- Estimated Monthly SEO visits: 600,000
- Total Ranking Keywords: 9,400
- Referring Domains: 1,814
2) You
Stats:
- Estimated Monthly SEO visits: 415,000
- Total Ranking Keywords: 6,900
- Referring Domains: 1,396
3) 13 Reasons Why
Stats:
- Estimated Monthly SEO visits: 411,000
- Total Keyword Rankings: 12.1K
- Referring Domains: 2,144
4) Stranger Things
Stats:
- Estimated Monthly SEO visits: 391,000
- Total Ranking Keywords: 18,400
- Referring Domains: 4,787
5) Black Mirror
Stats:
- Estimated Monthly SEO visits: 276,000
- Total Ranking Keywords: 5,800
- Referring Domains: 2,758
6) The Witcher
Stats:
- Estimated Monthly SEO visits: 276,000
- Total Ranking Keywords: 5,700
- Referring Domains: 1,992
7) The Irishman
Stats:
- Estimated Monthly SEO visits: 249,000
- Total Ranking Keywords: 3,300
- Referring Domains: 4,812
8) Sex Education
Stats:
- Estimated Monthly SEO visits: 236,000
- Total Ranking Keywords: 8,700
- Referring Domains: 1,732
9) Space Force
Stats:
- Estimated Monthly SEO visits: 209,000
- Total Ranking Keywords: 1,300
- Referring Domains: 1,223
10) 3%
Stats:
- Estimated Monthly SEO visits: 202,000
- Total Ranking Keywords: 5,700
- Referring Domains: 742
11) Narcos
Stats:
- Estimated Monthly SEO visits: 194,000
- Total Ranking Keywords: 5,200
- Referring Domains: 1,518
12) Lost In Space
Stats:
- Estimated Monthly SEO visits: 173,000
- Total Ranking Keywords: 3,100
- Referring Domains: 1,190
13) Ozark
Stats:
- Estimated Monthly SEO visits: 171,000
- Total Ranking Keywords: 4,200
- Referring Domains: 2,205
14) Dark
Stats:
- Estimated Monthly SEO visits: 146,000
- Total Ranking Keywords: 6,500
- Referring Domains: 1,953
15) Mindhunter
Stats:
- Estimated Monthly SEO visits: 138,000
- Total Ranking Keywords: 3,800
- Referring Domains: 1,642
16) Avatar The Last Airbender
Stats:
- Estimated Monthly SEO visits: 132,000
- Total Ranking Keywords: 3,500
- Referring Domains: 473
17) The Last Kingdom
Stats:
- Estimated Monthly SEO visits: 132,000
- Total Ranking Keywords: 10,700
- Referring Domains: 769
18) Altered Carbon
Stats:
- Estimated Monthly SEO visits: 123,000
- Total Ranking Keywords: 2,300
- Referring Domains: 1,816
19) Peaky Blinders
Stats:
- Estimated Monthly SEO visits: 117,000
- Total Ranking Keywords: 8,900
- Referring Domains: 1,180
20) Lucifer
Stats:
- Estimated Monthly SEO visits: 113,000
- Total Ranking Keywords: 15,600
- Referring Domains: 1,126
21) The Good Place
Stats:
- Estimated Monthly SEO visits: 110,000
- Total Ranking Keywords: 4,500
- Referring Domains: 1,136
22) Unbelievable
Stats:
- Estimated Monthly SEO visits: 110,000
- Total Ranking Keywords: 1,900
- Referring Domains: 119
23) The Crown
Stats:
- Estimated Monthly SEO visits: 108,000
- Total Ranking Keywords: 12,300
- Referring Domains: 2,778
24) Grey’s Anatomy
Stats:
- Estimated Monthly SEO visits: 103,000
- Total Ranking Keywords: 22,300
- Referring Domains: 479
25) The Walking Dead
Stats:
- Estimated Monthly SEO visits: 98,000
- Total Ranking Keywords: 52,800
- Referring Domains: 672
26) Queer Eye
Stats:
- Estimated Monthly SEO visits: 95,300
- Total Ranking Keywords: 10,100
- Referring Domains: 2,085
27) House of Cards
Stats:
- Estimated Monthly SEO visits: 95,300
- Total Ranking Keywords: 5,900
- Referring Domains: 940
28) Better Call Saul
Stats:
- Estimated Monthly SEO visits: 95,300
- Total Ranking Keywords: 5,900
- Referring Domains: 940
29) Spiderman Into the Spider-Verse
Stats:
- Estimated Monthly SEO visits: 92,800
- Total Ranking Keywords: 4,600
- Referring Domains: 484
30) The 100
Stats:
- Estimated Monthly SEO visits: 91,500
- Total Ranking Keywords: 16,500
- Referring Domains: 532
31) BoJack Horseman
Stats:
- Estimated Monthly SEO visits: 91,300
- Total Ranking Keywords: 3,300
- Referring Domains: 1,700
32) Riverdale
Stats:
- Estimated Monthly SEO visits: 89,900
- Total Ranking Keywords: 19,800
- Referring Domains: 879
33) The Office (U.S.)
Stats:
- Estimated Monthly SEO visits: 87,200
- Total Ranking Keywords: 14,500
- Referring Domains: 771
34) The Flash
Stats:
- Estimated Monthly SEO visits: 78,700
- Total Ranking Keywords: 23,600
- Referring Domains: 339
35) Jessica Jones
Stats:
- Estimated Monthly SEO visits: 77,700
- Total Ranking Keywords: 2,700
- Referring Domains: 1,474
36) Love
Stats:
- Estimated Monthly SEO visits: 72,000
- Total Ranking Keywords: 2,400
- Referring Domains: 785
37) A Series of Unfortunate Events
Stats:
- Estimated Monthly SEO visits: 71,900
- Total Ranking Keywords: 4,100
- Referring Domains: 1,213
38) Schitt’s Creek
Stats:
- Estimated Monthly SEO visits: 63,000
- Total Ranking Keywords: 5,600
- Referring Domains: 1,070
39) Derry Girls
Stats:
- Estimated Monthly SEO visits: 57,300
- Total Ranking Keywords: 1,600
- Referring Domains: 638
40) Big Mouth
Stats:
- Estimated Monthly SEO visits: 51,300
- Total Ranking Keywords: 6,700
- Referring Domains: 1,207
The biggest caveat of this data is that it only reflects SEO website traffic. It does not reflect organic clicks to the Netflix app or OTT — which are likely much bigger pieces of the traffic pie. Another caveat is that it is only based on Ahrefs estimate numbers. Though quite reliable, it is not as accurate as actual Google Analytics or Adobe Analytics numbers.
Even after considering these limitations, it’s fun to look at what Netflix movies and TV shows drive the most traffic, keyword rankings, and backlinks to the website on a global scale.
I hope you found this SEO “top trends” list interesting, and was able to add another show or two to ‘Your List’!
*All data pulled from AHREFS.
